Consumers Will Pay a Premium For Brands They Trust, Salsify Finds in New Consumer Research


BOSTON, Mar. 2, 2021 /PRNewswire/ — The pandemic has modified the way in which customers store, with 43 % of these surveyed for Salsify’s 2021 Client Analysis Survey responding that, post-pandemic, they’ll proceed to buy extra on-line than in shops. Lower … Read more

How Smart Brands Are Analyzing Offline/Online Reviews to Optimize Their E-Commerce Presence, Part 1

As e-commerce is anticipated to account for 22 percent of global retail sales by 2023, all manufacturers should discover new methods to raise their digital presence. Sensible manufacturers want to guage their go-to-market technique in order that they get a … Read more